CMI Management Book of the Year 2014

Matt Watkinson’s The Ten Principles Behind Great Customer Experience is CMI’s ‘Management Book of the Year’ for 2014.

Ann Francke, chief executive of CMI, which runs the competition, said:

“Given the wealth of management books out there, it’s tough for managers, leaders and entrepreneurs to find the best one to help them make a success of their business or their career. The idea behind the CMI Management Book of the Year is to uncover those nuggets of ‘Management Gold’ that will really make a difference. No organisation will succeed if its managers aren’t focused on their customers so if you want to grow in 2014, read Matt Watkinson’s The Ten Principles Behind Great Customer Experiences.”

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